Review of Market Segmentation by Johan Arndt
Loading...
Penn collection
Marketing Papers
Degree type
Discipline
Subject
Marketing
economics
market segmentation
statistical methods
Business
Economics
Marketing
economics
market segmentation
statistical methods
Business
Economics
Marketing
Funder
Grant number
License
Copyright date
Distributor
Related resources
Author
Contributor
Abstract
A review of Market Segmentation by Johan Arndt. Originally published by the Journal of Marketing.
Advisor
Date Range for Data Collection (Start Date)
Date Range for Data Collection (End Date)
Digital Object Identifier
Series name and number
Publication date
1975