Date of this Version
Gabriel Tarde (l843–1904) is thought to have “lost” his debates with Durkheim by insisting that sociology ought to occupy itself with observable interpersonal processes. Given contemporary interest in such processes—much abetted by the computer—Tarde’s reputation is being rehabilitated. Terry Clark (1969) was first to notice that Tarde (1898) had anticipated Lazarzfeld’s two-step flow of communication. Tarde’s work has bearing on social networks, interpersonal influence, diffusion of innovation, and the aggregation of public opinion.
This is an Author's Accepted Manuscript of an article published in Political Communication, 2006, © Taylor & Francis, available online at: http://www.tandfonline.com/10.1080/10584600600808711.
Katz, E. (2006). Rediscovering Gabriel Tarde. Political Communication, 23 (3), 263-270. http://dx.doi.org/10.1080/10584600600808711
Date Posted: 19 April 2011
This document has been peer reviewed.