Preferences, Structure, and Influence: The Engineering of Consent
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agent-based model
social network
coalition politics
decision process
Business Administration, Management, and Operations
Business and Corporate Communications
Business Intelligence
Cognition and Perception
Cognitive Psychology
International Business
Interpersonal and Small Group Communication
Management Information Systems
Management Sciences and Quantitative Methods
Policy Design, Analysis, and Evaluation
Social Psychology
Strategic Management Policy
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Abstract
I present a decision process framework that informs the design and implementation of stakeholder influence strategy. This process combines insights from agentābased dynamic utility and dynamic network processes. Stakeholders strategically seek an outcome as close as possible to their preferred point but also wish to be on the winning side and not to pursue positions divergent from stakeholders with whom they have strong affective ties. Simulation analysis highlights important effects from embedding stakeholders within such an interdependent policymaking network. The resulting decision process framework can be used by firms to assess the likely dynamics within such a stakeholder network as well as to compare alternative treatments to that network for their efficacy in securing a favorable policy outcome, collective decision, or shift in group opinion.