Departmental Papers (ASC)

Document Type

Book Chapter

Date of this Version

1984

Publication Source

Packaging the Presidency: A History and Criticism of Presidential Advertising

Start Page

3

Last Page

38

Copyright/Permission Statement

“Broadsides to Broadcasts” in Packaging the Presidency: A History and Criticism of Presidential Advertising by Kathleen Hall Jamieson, 1984, reproduced by permission of Oxford University Press.

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Date Posted: 12 July 2019