Departmental Papers (ASC)

Document Type

Journal Article

Date of this Version

2003

Publication Source

Journal of Broadcasting & Electronic Media

Volume

47

Issue

3

Start Page

328

Last Page

349

DOI

10.1207/s15506878jobem4703_2

Abstract

Contemporary perspectives on the Internet don't recognize negotiations about its meaning that take place in many societies, causing the Web to be defined simultaneously in terms of local cultures and world markets. We propose a “globalization” perspective that can help researchers situate a society’s cultural and technological practices within broad political and economic parameters, identify global forces and local voices, and study dynamics of their co-existence. As an exploratory foray, we compare U.S. and Israeli parents' attitudes toward Web privacy. The findings call attention to a need for historical and geographical considerations at every level of Web research.

Copyright/Permission Statement

This is an Author's Accepted Manuscript of an article published in the Journal of Broadcasting & Electronic Media (2003), available online at: http://www.tandfonline.com/. DOI: 10.1207/s15506878jobem4703_2.

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Date Posted: 21 October 2015

This document has been peer reviewed.