Departmental Papers (ASC)
Document Type
Journal Article
Date of this Version
4-1991
Publication Source
Communication Research
Volume
18
Issue
2
Start Page
222
Last Page
239
DOI
10.1177/009365091018002005
Abstract
Interinstitutional research in mass communication carries with it a chain of complex, interrelated problems regarding tactics, sampling, data reliability, and notions of causality. This article confronts a number of these difficulties and suggests ways to deal with them. In addition, it draws on notions of storytelling and cognitive aesthetics to broaden the criteria for judging research. The aim is to encourage scholarship that is ambitious in thought and act and at the same time self-reflective and open about the most daunting dilemmas that confront researchers in this important research area.
Copyright/Permission Statement
The final, definitive version of this article has been published in the journal Communication Research, 18(2), 1991, © SAGE Publications, Inc., at the page http://crx.sagepub.com/ on SAGE Journals Online: http://online.sagepub.com/
Recommended Citation
Turow, J. (1991). The Challenge of Inference in Interinstitutional Research on Mass Communication. Communication Research, 18 (2), 222-239. https://doi.org/10.1177/009365091018002005
Included in
Mass Communication Commons, Other Communication Commons, Scholarly Communication Commons
Date Posted: 25 June 2015
This document has been peer reviewed.