Marketing Papers
Document Type
Journal Article
Date of this Version
November 1984
Abstract
Sophisticated extrapolation techniques have had a negligible payoff for accuracy in forecasting. As a result, major changes are proposed for the allocation of the funds for future research on extrapolation. Meanwhile, simple methods and the combination of forecasts are recommended.
COinS
Date Posted: 14 June 2007
This document has been peer reviewed.
Comments
Postprint version. Published in Interfaces, Volume 14, Issue 6, November 1984, pages 52-66.
Publisher URL: http://www.aaai.org/AITopics/html/interfaces.html
The author asserts his right to include this material in ScholarlyCommons@Penn.