Visual Aspects of Media Literacy

Loading...
Thumbnail Image
Penn collection
Departmental Papers (ASC)
Degree type
Discipline
Subject
Communication
Social and Behavioral Sciences
Funder
Grant number
License
Copyright date
Distributor
Related resources
Contributor
Abstract

A central component of media literacy should be an understanding of the representational conventions through which the users of media create and share meanings. This paper analyzes the representational conventions of visual communication. It distinguishes between semantic and syntactic conventions and focuses on those characteristics that most sharply differentiate visual language from other modes of communication. It examines the impact of visual literacy on viewers’ cognitive growth and on their development as informed consumers of visual media.

Advisor
Date Range for Data Collection (Start Date)
Date Range for Data Collection (End Date)
Digital Object Identifier
Series name and number
Publication date
1998
Journal title
Journal of Communication
Volume number
Issue number
Publisher
Publisher DOI
Journal Issue
Comments
Recommended citation
Collection